Web Design Services

Accessibility

An important aspect of web site design is ensuring accessibility of web content to everyone, regardless of any disability. The worldwide web continues to increase in use and has becomes a valuable source for news, information, education and commerce. At least 10% of the population in most countries have disabilities including visual, auditory, speech, cognitive and neurological which affect their ability to access the web. As the average age of the population in most countries increases, the result of aging can have an impact on the accessibility of web sites such as vision, hearing, member and dexterity changes.

I can assist you in implementing an Accessible web site to ensure your site is available to the highest number of visitors possible

Web Standards

I aim to develop all websites using the latest Web Standards specified by the World Wide Web Consortium (W3C). There are a number of advantages to this including greater visibility for Search Engines, Backwards compatibility to ensure people with older web browsers can still view your web site, accessibility for disabled users, increased download time, no errors and reduced maintenance costs.

By using Cascading Style Sheets you can consistently define the appearance and layout of your web site. This will offer the ability to manipulate the look and feel of your website from a central location.

Website Access Statistics

So you've got your website optimised and have a high ranking on the major Search Engines but how can you monitor visitors to your website to find out what pages are being viewed and which are being ignored, what key phrases are being searched on, who is actually visiting your site and what system they are browsing with.

To assist you in monitoring the success of your website it is important to be aware of who is visiting your web site, how often and in which order they viewed your website. To allow you to do this I include a counter hosting and website access statistics tool into your website absolutely free as part of our service.

This will allow you to monitor information such as:

Hitlogs - Host/IP, Referrer, Agent, Time & Date, Resolution & Color
Top Keywords being used Top Search Engine/Referrers
Statistics on Browser and Operating System of Visitors
Calendar - Shows the daily/monthly unique hits or page impressions
Visitor Path - Shows the path which the visitor used to browse your site

This will allow you to determine the success of your website and which pages are being viewed the most by visitors to your site. If you are considering selling advertising space on your website it is crucial to have information to show potential clients such as your website access statistics.

Graphic Design

I also design and create customised graphics and logo's. If you have an existing logo we can develop additional images for your website based on your original logo ensuring a level of consistency to your online and offline brand.

I recommend that the majority of your website be content based, however, additional graphics will add the finishing touch to a professional looking site.

Interactive Web Site Development

For users to return to a web site time and again the content needs to be unique, dynamic and interactive. I can offer customised solutions ensuring the user experience is memorable and usable. I can implement Guest Books, Feedback Forms, News Tickers, Discussion Forums, Chatrooms, Online Polls, Mailing Lists, Shopping Carts or anything else you consider to be beneficial to the implementation of your web site.

Database Solutions

If you have are considering storing a lot of content on your website then you may wish to consider investing in a database back-end solution for storage of the content. I recommend that you use a mySQL database due to its high performance, reliability and low cost.

If you have an existing database then I can assist you in migrating it to MySQL or alternatively in implementing a solution using your existing database package.

Scan/Resize/Optimise Images

If you have a lot of photographs or images you wish to add to your website I can scan, resize and optimise these for you if required. This will ensure your images are of the highest quality, best format and with reduced download time, to allow your overall website to load quicker.

Search Engine Optimisation (SEO)

So you've got your web site designed and up and running on the internet, but your wondering why nobody is viewing your site. For a web site to achieve maximum exposure it must be optimised to ensure an increase in targetted traffic to your website.

I can assist you to do this by ensuring the content and HTML layout on your web site pages is display in the most efficient manner to allow website 'spiders' to identify and index appropriate key phrases from your site. The result of 'spider-friendly' web sites is that you will have greater visibility on search engines such as Google and Yahoo. The end result of achieving a higher ranking on the major search engines is that there will be more users clicking through to your web site. For example if you were a company selling books in the Edinburgh area we would recommend optimising your website to have "edinburgh book shop" as the main key words within your web site content.

The success of any web site is crucially dependent on a successful Search Engine Optimisation campaign. I can assist you in selecting key phrases to use within your content, initially registering your web site with the major search engines to speed up the process of indexing your site and monitoring your key words and phrases to determine a measurable level of success.

Unfortunately as with all Search Engine Optimisation companies I cannot offer any 100% guarantee of success as this is always dependent upon sources outwith my control such as the continuing updates to the spidering algorithms used by the Search Engine companies.

Domain Name Registration and Website Hosting

As part of our service I can help to choose a suitable Service Provider to Host your website and register your Domain Name. I can assist you in identifying a suitable name for your online Domain and walk you through the initial registration of this in addition to choosing the Web Hosting Service which most suit your needs.

Existing Site Redesign/Enhancements

If you have an existing website, and are looking for this to be improved, enhanced or revamped I can provide the appropriate solution for your needs, based on your budget making it as affordable as possible for yourself.

Improvements can be made to any existing site to make it accessible, faster loading, optimised for search engines, converted to XHTML and CSS or whatever changes you envision for your website.

Content Management System

I can implement a customised Content Management System to your website including a fully functional text editor for editing content directly online. This will allow you the freedom to add, remove and edit content to your website immediately to ensure you site is constantly up to date. The advantages of a dynamic web site will ensure your visitors return to your site again and again.